Reply.com Selects Proxix Solutions’ PxPoint for New Web Site
Revolutionary Location-based Technology Delivers Positional Accuracy for Online Consumer Services Provider
(PALM HARBOR, FL) October 02, 2006– Proxix Solutions, a leading innovator in location intelligence solutions, today announced that Reply!, Inc. (www.reply.com), a leading provider of online services for consumers, has chosen Proxix’s revolutionary geocoding technology for its new consumer Web site.
PxPoint is a component of the location intelligence engine behind Reply.com’s online service that generates sales for real estate agents and allows potential homebuyers the option to research home locations, values, demographics, and other information.
With millions of consumers using Reply!’s portal to search virtually any home in America, geocoding accuracy is of the utmost importance in delivering a home’s exact location. With the integration of PxPoint’s parcel geocoding technology into their existing system, Reply! can generate a map showing the precise physical location of a home site.
PxPoint, a multinational geocoding and spatial analysis API, has advanced matching algorithms and the ability to use multiple data sources, including premium street data and U.S. parcel boundaries to deliver the highest level of positional accuracy. This advanced technology is ideal for Reply.com and other applications that require high-precision, high-volume geocoding.
PxPoint integrates easily into multiple operating systems for batch or real-time processing, or is accessible through a Web Service.
“Proxix provides Reply.com with some of the best geocoding in the market. Incorporating PxPoint into our system provides razor sharp positional accuracy, allowing us to deliver precise representations of home locations to our consumers,” said Behnam Behrouzi, co-founder, chief technology and product officer for Reply!.
“PxPoint provides Reply! the positional accuracy needed to produce reliable information including an accurate representation of the address on an aerial photograph which will keep Reply! at the forefront of the online real estate services market,” stated Paul Wray, president of Proxix Solutions.
About Proxix Solutions
Proxix Solutions is a location intelligence company that provides advanced geospatial software, data and Web services to help businesses make smarter decisions, understand and mitigate risks, cultivate profitable customer relationships and increase market penetration. In 2003, well-known industry leaders who were responsible for developing many geospatial industry firsts, including the first national address geocoder, founded the privately held company. Proxix is headquartered in Palm Harbor, FL with offices in Boulder, CO and Madison, WI. For more information on Proxix, visit www.proxix.com.
About Reply!
Since its founding in 2001 by a team of e-commerce veterans, Reply! has become the leading provider of online consumer services with its commitment to “making life’s big decisions easier™." Currently, Reply! provides consumers with free-of-charge access to valuable services and decision-making tools in two core industries, real estate and automotive, with continuing expansion into other major categories. Reply!’s comprehensive family of online trade brands - RealtyNow®, AgentConnect®, Connecting Neighbors®, and iMotors® - provides a highly effective model of performance-based e-marketing solutions to locally targeted service providers.
Based in Walnut Creek, CA, Reply! has experienced significant overall expansion and success. Within the last 12 months, Reply! has expanded its workforce to over 250, secured a funding round of $17 million, and made a series of important executive management hires. To learn more about Reply!, visit www.reply.com.